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The Rezidor Hotel Group has launched a special offer for travel agents: As from today and until the end of 2009 travel agents benefit from a unique 50% discount on the retail rate in all hotels of the brands Radisson Blu, Park Inn, Country Inn, The Regent and Hotel Missoni across Europe, the Middle East and Africa. “We are delighted to offer this 50% discount and to invite travel agents to more than 260 hotels”, comments Olivier Jacquin, Senior Vice President Marketing, Distribution & Sales of Rezidor. “With this activity we underline our commitment towards our travel agents and at the same time thank them for patronizing our distinctive brands”, continues Jacquin.
Rezidor integrates the 50% offer in the latest “Look to Book”-campaign, and further promotes it with direct mailings to travel agents, distribution through consortia intranet pages, banner advertising on trade websites, sales calls and postcards. The discount is valid for any stay with a maximum of five consecutive nights, and bookings can be made online at www.travelagent.rezidor.com. “Whether a travel agent is looking for a city week end in a metropolis like Paris, Rom or Berlin, or dreaming of some relaxed days in a beach resort in Croatia, Egypt or Tunisia – the perfect stay is just a few clicks away”, says Olivier Jacquin.
As an added value for those who want to travel outside the borders of Europe, the Middle East and Africa the 50% discount offer even applies to all further Carlson hotels worldwide (Rezidor is Carlson’s franchisee in EMEA) – the total portfolio of dream destinations features more than 1,000 properties in 73 countries.
For further information please contact:
The Rezidor Hotel Group
Christiane Reiter, Director Corporate Communication
Tel. +32 2 702 9331, Christiane.Reiter@Rezidor.com
Renu Snehi, Director Corporate Communication
Tel. +32 2 702 9241, Renu.Snehi@Rezidor.com
About The Rezidor Hotel Group
The Rezidor Hotel Group is one of the fastest growing hotel companies in the world. The group features a portfolio of close to 370 hotels in operation and under development with more than 78,300 rooms in 58 countries.
Rezidor operates the brands Radisson Blu Hotels & Resorts, Regent Hotels & Resorts, Park Inn and Country Inns & Suites in Europe, Middle East and Africa, along with the goldpoints plusSM loyalty programme for frequent hotel guests. Rezidor has signed a worldwide license agreement with the Italian fashion house Missoni, in order to develop and operate a lifestyle hotel brand of the same name: Hotel Missoni.
In November 2006, Rezidor was listed on the Stockholm Stock Exchange. Carlson Companies is the main shareholder.
The Corporate Office of the Rezidor Hotel Group is based in Brussels, Belgium.
For more information on Rezidor, visit www.rezidor.com